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Export Readiness

Step 1 – Evaluate your export potential: you must first analyze your company’s possible competitive advantage abroad and whether or not your have the financial resources to support exporting.

Step 2 – Country/Market Research: Countries must be evaluated in terms of their receptiveness to trade and investment.

Step 3 – Determining Entry Strategy and Pricing: Identify your price and goals.

Step 4 – Plan an Operating Environment: Promotion, advertising, sales and support.

Step 5 – Decide on the Appropriate Export Procedure: External or internal procedures

Step 6 – Arranging Financing: Cash, Credit or Open Accounts.